We build and manage nursing homes, youth communities, and psychiatric facilities in Italy and Spain.
What They Say About Us
S.O. Holding is the parent company, and its subsidiaries carry out the Group's activities. Below are the most significant ones:
Management and construction of residences for the elderly
Management and construction of residences for the elderly
Real estate development
Temporary employment agency
Company Activities
Sereni Orizzonti operates by designing, building, and managing nursing homes for the elderly and disabled, as well as residential psychiatric facilities for adults and minors.
We analyse territorial needs in order to build high standard healthcare homes for the elderly quickly, in cooperation with public authorities and with private funding.
We manage care homes for the elderly, homes for the disabled and communities for minors with a human and qualitative approach, providing qualified care and putting people first.
We invest in the construction of social and healthcare housing to meet market demand and government requirements, creating welcoming places and local employment opportunities.
Working with public and private entities on acquisitions, concessions and project financing for the implementation of health and social care activities.
by Editors
Massimo Blasoni's company closed 2024 with 250 million in revenues. It is now preparing to invest 200 million in the construction of 20 new RSAs in Tuscany, Lombardy, Piedmont, Veneto, Friuli Venezia Giulia, Sicily and Sardinia.
The turnover of the SO Holding Group, of which Sereni Orizzonti is the most relevant company, reached 250 million in 2024 and is about to close the current year, projecting the results of the first half of the year to be around 300 million. Numbers that certify the group's strong growth, guaranteed by companies that, the Holding Company wishes to emphasise, have roots entirely: the ownership is 100% local, Udine to be precise, and is headed by the entrepreneur Massimo Blasoni.
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by Fabio Sottocornola
So says Massimo Blasoni, owner and founder of Sereni Orizzonti, the Udine-based group that plans to build twenty new RSAs over the next four years in different regions of Italy
"We have planned the construction of twenty new nursing homes, RSAs, over the next four years: an investment of more than 200 million. Says Massimo Blasoni, owner and founder of Sereni Orizzonti, the Udine-based group is present in the sector with residences for the elderly, psychiatric communities and communities for minors.
"The new beds are located in Piedmont, Tuscany, Emilia-Romagna, Friuli-Venezia Giulia, Veneto and Sardinia. The goal is to reach 10,000 beds by 2029, adding to the RSAs builtacquisitions of facilities sold by individual operators'.
Today the group has 6,500 seats and 3,800 employees in more than 90 facilities between Italy and Spain. Numbers that make it the second largest group in the RSA sector, with a peculiarity: unlike the majority of the other players, in addition to the management activity it directly builds its own nursing homes for the elderly. In 2024, the revenue perimeter exceeded 240 million.
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by Editors
For the entrepreneur, 'investing in human resources is crucial to ensure quality and continuity in the care of the elderly'.
Massimo Blasoni, founder and owner of the Sereni Orizzonti Group, the second-largest operator in Italy with 6,500 beds in RSAs and 3800 employees, raises the alarm: 'The shortage of health and social care workers is putting the elderly care sector in difficulty. Action is needed to increase the number of operators with more degree courses and by facilitating the entry of nurses and assistants from other countries'.
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by Editors
Sereni Orizzonti, a Friuli-based group owned by Massimo Blasoni, is today Italy's second largest operator in the construction and management of nursing homes for the elderly, with a constantly growing market share. Recently, the company acquired six new residences between Friuli-Venezia Giulia and Sardinia, reaching a total of 6,500 beds in Italy and 3,800 employees. The company is also present in Spain with the 'Edad de Oro' facility near Madrid.
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Sereni Orizzonti grows. Blasoni, 500 million heritage - Il Giornale del Friuli
We build and manage nursing homes